OVERVIEW

Brought in to support Aesop's creative team during a particularly busy period, helping manage a high volume of content across the Antithesis and Father's Day 2026 campaigns.

My role involved refining and approving image selections and crops, producing and adapting assets across multiple digital formats, including organic social content, motion assets, Performance Max (PMax) stills and Meta paid social. Working within Aesop's established visual identity, I ensured consistency and attention to detail across all campaign deliverables.